Internal Sales Representative - #2165583
Trulife
Company Description Trulife is an international medical device company focused on the creation, development, manufacture, and marketing of specialized products in Pressurecare, Orthopaedics, Prosthetics, Breastcare, Seating Solutions, and Walking Aids. The company operates direct sales forces in Ireland, the UK, the US, and Canada, and partners with over 300 specialist distributors in more than 90 countries. With seven manufacturing sites globally and more than 600 employees, Trulife supports the full lifecycle of product development, manufacturing, sales, marketing, distribution, and administration. Its core philosophy centers on meeting customer needs through product innovation, consistent quality, comprehensive education and training, and the advancement of patient care. Team members join a mission-driven organization committed to improving lives through dedicated, collaborative work.
Role Description<
/strong>Reports To
UK Sales Manager
Location
Sheffield (mainly office-based with occasional travel to customers as needed)
Purpose of the Role
To drive profitable sales growth through proactive telephone and digital engagement with customers, supporting existing accounts, generating new business opportunities, managing quotations, and providing sales support across the Trulife product portfolio (including breast care, walking aids and orthotics).
The Inside Sales Executive will act as a key point of contact for customers, working closely with the external sales team, customer service, marketing, and operations to deliver an excellent customer experience and maximise sales opportunities.
Key Responsibilities
Customer Account Management
• Manage a portfolio of customer accounts through regular telephone, email and video contact.
• Build strong relationships with NHS, private healthcare, mobility, orthotics and distributor customers.
• Identify opportunities to increase product penetration and customer spend.
Sales Development
• Generate new sales opportunities from marketing campaigns, customer enquiries and prospecting activity.
• Follow up leads and convert opportunities into orders.
• Identify cross-selling and upselling opportunities across the Trulife product range.
• Support the launch of new products and promotional campaigns.
Quotations and Tender Support
• Prepare and follow up quotations in a timely manner.
• Track quotation conversion rates and proactively pursue outstanding opportunities.
• Support the preparation of pricing proposals and tender submissions where required.
Field Sales Support
• Work closely with Territory Managers to support regional growth plans.
• Manage smaller accounts and opportunities that do not require field visits.
• Arrange customer appointments and support sales campaigns.
• Maintain accurate pipeline and customer activity records.
Customer Service Excellence
• Respond promptly to customer enquiries.
• Resolve customer issues in conjunction with customer service and operations teams.
• Ensure customers receive a professional and responsive service at all times.
Customer Records and Reporting
• Maintain accurate customer records and sales opportunities.
• Produce weekly activity and pipeline reports.
• Monitor sales performance against agreed targets and KPIs.
• Provide market and competitor intelligence to management.
Skills and Experience
Essential
• Proven experience in an internal sales, account management or customer-facing sales role.
• Strong telephone selling and relationship-building skills.
• Excellent written and verbal communication skills.
• Ability to manage multiple priorities and work independently.
• Good Microsoft Office skills, including Excel.
• Strong organisational and administration skills.
Desirable
• Experience within healthcare or medical devices is not necessary as full product training will be provided.
• Knowledge of NHS customers and procurement processes.
• Experience supporting tendering or quotation processes.
Personal Attributes
• Customer-focused.
• Commercially aware.
• Proactive and self-motivated.
• Resilient and target-driven.
• Strong attention to detail.
• Team player with a collaborative approach.
• Positive and professional attitude.
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